Wayne has spent 25 years helping companies maximize their most vital asset — their brand. Wayne pioneered processes that help clients to elevate and manage their brands. Glowac conducts his Brand SMART™ workshops for hundreds of US companies.
Glowac is also CEO of Glowac, Harris, Madison, Inc., a full-service advertising agency and brand consulting firm in Madison, WI. He is president of the Marketing Communications Agency Network, an international trade group of ad agencies, and teaches advertising and public relations for the University of Wisconsin-Madison School of Business.
Dean brings over 25 years of market research expertise to business leaders in many industries. Dean offers unique insight into common consumption threads, including how to respond to and shape consumer decision-making. In recent years, Halverson closely monitored a set of converging trends affecting healthcare and financial services. When Dean identified factors contributing to a significant change in healthcare consumerism, the concept of the "Healthcare Tsunami" was born.
Dean is also CEO of Leede Research, a full-service marketing research and information firm with offices in Wisconsin and Minnesota.